<div dir="auto"></div><br><div class="gmail_quote"><div dir="ltr" class="gmail_attr">---------- Forwarded message ---------<br>Feladó: <strong class="gmail_sendername" dir="auto">carpentier nico</strong> <span dir="auto"><<a href="mailto:nico.carpentier@commlist.org">nico.carpentier@commlist.org</a>></span><br>Date: 2021. jún. 10., Csü 18:28<br>Subject: [Commlist] CfP 2021: Communicatio<br>To: <<a href="mailto:commlist@commlist.org">commlist@commlist.org</a>><br></div><br><br><br>
<br>
/Acta Universitatis Sapientiae, Communicatio, 2021 (8)/<br>
<br>
*Organizational Identity Representation on Online Platforms*<br>
<br>
*Call for Papers*<br>
<br>
**<br>
<br>
Under the circumstances of globalization, the economic and social actors <br>
are interacting louder than ever, and everyone would like to gain the <br>
attention of their environment in the intensifying communication noise. <br>
Emphasizing uniquenessand distinctiveness are common ways of capturing <br>
attention both for individuals and for organizations. There is a broad <br>
array of branding efforts made by organizations and public figures worth <br>
exploring. The online platforms offer a supporting space for the <br>
intensified multi-directional communication (OECD, 2019); the economic <br>
and social actors are striving to represent their identity in order to <br>
appear similar to the others and at the same time outstanding, original, <br>
and distinctive.<br>
<br>
The issue of organizational identity construction and representation has <br>
grown opportune again since the spread of online platforms (Horowitz, <br>
Freberg, 2016). The online messages of organizational identity are <br>
effective forms of communication, and yet defining online identity from <br>
the perspective of different target groups, is a territory to be <br>
explored. Research shows that conveying clear and unique organizational <br>
identity messages contributes to gaining stakeholders’ trust and <br>
stimulates performance (Horowitz, Freberg, 2016). The organizational <br>
identity involves the assumption of a certain world view and values, <br>
which enhances the relation of the various target groups – such as <br>
customers, investors, employees, competitors, local communities, <br>
governments etc. – connecting to the organization. It is at the same <br>
time questionable whether the organizational identity is planned <br>
cognitive structure, or is it rather a changing, continually forming <br>
collective creation of both the organization and its stakeholders. <br>
Finally, how do online platforms – with its autonomous ways of operation <br>
– affect and form everything we consider organizational identity?<br>
<br>
For its 2021 issue, the journal /Acta Universitatis Sapientiae, <br>
Communicatio /expects original research articles discussing <br>
*organizational identities*. Editors encourage approaches dealing with <br>
the definition of organizational identity, mapping connections and <br>
interferences of online and offline identities, the construction and <br>
representation of online organizational identity.<br>
<br>
*References*<br>
<br>
1. Nell Huang-Horowitz, Karen Freberg, (2016), Bridging organizational<br>
identity and reputation messages online: a conceptual model,<br>
/Corporate Communications: An International Journal/, 21(2).<br>
2. OECD (2019), An Introduction to Online Platforms and Their Role in<br>
the Digital Transformation, OECD Publishing, Paris,<br>
<a href="https://doi.org/10.1787/53e5f593-en" rel="noreferrer noreferrer" target="_blank">https://doi.org/10.1787/53e5f593-en</a><br>
<<a href="https://doi.org/10.1787/53e5f593-en" rel="noreferrer noreferrer" target="_blank">https://doi.org/10.1787/53e5f593-en</a>>.<br>
<br>
*<br>
*<br>
<br>
**<br>
<br>
*About the Journal*<br>
<br>
/Acta Universitatis Sapientiae, Communicatio /is a series of the <br>
international scientific journal of Sapientia Hungarian University of <br>
Transylvania, Cluj-Napoca, Romania <<a href="http://www.sapientia.ro/en" rel="noreferrer noreferrer" target="_blank">http://www.sapientia.ro/en</a>> <br>
(<a href="http://www.acta.sapientia.ro/" rel="noreferrer noreferrer" target="_blank">http://www.acta.sapientia.ro/</a> <<a href="http://www.acta.sapientia.ro/" rel="noreferrer noreferrer" target="_blank">http://www.acta.sapientia.ro/</a>>).<br>
<br>
/Communicatio/ is a peer-reviewed scientific journal published yearly in <br>
cooperation with Sciendo by De Gruyter <br>
<<a href="https://www.degruyter.com/view/j/auscom" rel="noreferrer noreferrer" target="_blank">https://www.degruyter.com/view/j/auscom</a>> <br>
(<a href="https://content.sciendo.com/view/journals/auscom/auscom-overview.xml" rel="noreferrer noreferrer" target="_blank">https://content.sciendo.com/view/journals/auscom/auscom-overview.xml</a> <br>
<<a href="https://content.sciendo.com/view/journals/auscom/auscom-overview.xml" rel="noreferrer noreferrer" target="_blank">https://content.sciendo.com/view/journals/auscom/auscom-overview.xml</a>>).<br>
<br>
/Communicatio/ aims to publish theoretical and empirical research in <br>
communication studies, with a focus on information society and digital <br>
media issues. The journal is interested in all the variety of academic <br>
traditions in the field, and promotes dialogue between them.<br>
<br>
*Submission of full Manuscript*<br>
<br>
The length of an article should be between 5000-7000 words, including <br>
references, appendix and/or other notes. To be considered for <br>
publication, the article must be prepared according to the aims of the <br>
journal, and conform to the instructions for the authors <br>
(<a href="http://www.acta.sapientia.ro/acta-comm/communicatio-main.htm" rel="noreferrer noreferrer" target="_blank">http://www.acta.sapientia.ro/acta-comm/communicatio-main.htm</a> <br>
<<a href="http://www.acta.sapientia.ro/acta-comm/communicatio-main.htm" rel="noreferrer noreferrer" target="_blank">http://www.acta.sapientia.ro/acta-comm/communicatio-main.htm</a>>).<br>
<br>
The full manuscript must be submitted electronically at: <br>
<a href="mailto:acta-comm@acta.sapientia.ro" target="_blank" rel="noreferrer">acta-comm@acta.sapientia.ro</a> <mailto:<a href="mailto:cta-comm@acta.sapientia.ro" target="_blank" rel="noreferrer">cta-comm@acta.sapientia.ro</a>><br>
<br>
**<br>
<br>
*Open access*<br>
<br>
/Communicatio/ is a peer-reviewed scientific journal which is dedicated <br>
to the open exchange of information. Therefore, it is freely available. <br>
All published articles are Open Access, free to all readers.<br>
<br>
*Publication Charges*<br>
<br>
There are no submission fees, publication fees or page charges for this <br>
journal at any stage of the publishing process.<br>
<br>
*Key Dates*<br>
<br>
Full manuscripts submitted by August 31, 2021<br>
<br>
Publication by December 31, 2021<br>
<br>
*Journal Indexing*<br>
<br>
/Communicatio/ is covered by the following services:<br>
<br>
Baidu Scholar; CEEOL; CNKI Scholar (China National Knowledge <br>
Infrastructure); CNPIEC; Dimensions; EBSCO Discovery Service; Google <br>
Scholar; J-Gate; JournalTOCs; KESLI-NDSL (Korean National Discovery for <br>
Science Leaders); Naviga (Softweco); Primo Central (ExLibris); ReadCube; <br>
Summon (Serials Solutions/ProQuest); TDNet; WanFang Data; WorldCat (OCLC).<br>
<br>
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